# novel marketing
Podcasts are Low Cost, Powerful Book PR
Posted on 14 June, 2023 by Smith Publicity
To podcast or not is no longer a question regarding how to market a book . For virtually all authors today, a podcast is an excellent, low-cost way to reach target readers. Niche audiences like the ones listening to podcasts and reading blogs may have a keen (and already well-established) interest in your book. Reaching them in a long-form interview format can be an excellent way to spark book sales. It's also useful for author branding and marketing your business if it is a secondary...
Podcasts are Low Cost, Powerful Book PR
Posted on 14 June, 2023 by Smith Publicity
To podcast or not is no longer a question regarding how to market a book . For virtually all authors today, a podcast is an excellent, low-cost way to reach target readers. Niche audiences like the ones listening to podcasts and reading blogs may have a keen (and already well-established) interest in your book. Reaching them in a long-form interview format can be an excellent way to spark book sales. It's also useful for author branding and marketing your business if it is a secondary...