# literary agents

Podcasts are Low Cost, Powerful Book PR

Posted on 14 June, 2023 by Smith Publicity

To podcast or not is no longer a question regarding  how to market a book . For virtually all authors today, a podcast is an excellent, low-cost way to reach target readers. Niche audiences like the ones listening to podcasts and reading blogs may have a keen (and already well-established) interest in your book. Reaching them in a long-form interview format can be an excellent way to spark book sales. It's also useful for author branding and marketing your business if it is a secondary...

Podcasts are Low Cost, Powerful Book PR

Posted on 14 June, 2023 by Smith Publicity

To podcast or not is no longer a question regarding  how to market a book . For virtually all authors today, a podcast is an excellent, low-cost way to reach target readers. Niche audiences like the ones listening to podcasts and reading blogs may have a keen (and already well-established) interest in your book. Reaching them in a long-form interview format can be an excellent way to spark book sales. It's also useful for author branding and marketing your business if it is a secondary...

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