# how to market a book

Podcasts are Low Cost, Powerful Book PR

Posted on 14 June, 2023 by Smith Publicity

To podcast or not is no longer a question regarding  how to market a book . For virtually all authors today, a podcast is an excellent, low-cost way to reach target readers. Niche audiences like the ones listening to podcasts and reading blogs may have a keen (and already well-established) interest in your book. Reaching them in a long-form interview format can be an excellent way to spark book sales. It's also useful for author branding and marketing your business if it is a secondary...

Podcasts are Low Cost, Powerful Book PR

Posted on 14 June, 2023 by Smith Publicity

To podcast or not is no longer a question regarding  how to market a book . For virtually all authors today, a podcast is an excellent, low-cost way to reach target readers. Niche audiences like the ones listening to podcasts and reading blogs may have a keen (and already well-established) interest in your book. Reaching them in a long-form interview format can be an excellent way to spark book sales. It's also useful for author branding and marketing your business if it is a secondary...
Self-Publisher Authors and Their Social Media

Self-Publisher Authors and Their Social Media

Posted on 6 March, 2024 by Smith Publicity

The past 15 years have seen a continual evolution in how self-published authors leverage their social media. They're using it ever more skillfully to produce the kind of results book marketing services pros recommend. It all begins with a following, and if you plan on writing a book, it's wise to become active online long before you publish it. Gaining followers is a gradual process for most authors, as much as everyone fantasizes about going viral. When you start early, you also learn...
Self-Publisher Authors and Their Social Media

Self-Publisher Authors and Their Social Media

Posted on 6 March, 2024 by Smith Publicity

The past 15 years have seen a continual evolution in how self-published authors leverage their social media. They're using it ever more skillfully to produce the kind of results book marketing services pros recommend. It all begins with a following, and if you plan on writing a book, it's wise to become active online long before you publish it. Gaining followers is a gradual process for most authors, as much as everyone fantasizes about going viral. When you start early, you also learn...
Self-Publisher Authors and Their Social Media

Self-Publisher Authors and Their Social Media

Posted on 6 March, 2024 by Smith Publicity

The past 15 years have seen a continual evolution in how self-published authors leverage their social media. They're using it ever more skillfully to produce the kind of results book marketing services pros recommend. It all begins with a following, and if you plan on writing a book, it's wise to become active online long before you publish it. Gaining followers is a gradual process for most authors, as much as everyone fantasizes about going viral. When you start early, you also learn...
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