EA Scores Own Goal as FIFA 23 Hero Pack Snafu

Posted on 7 March, 2023 by devon

However, EA accidentally released the pack in error FIFA 23 coins, and then flooded the market with an overwhelming number of items and saw prices fall rapidly, with some losing up to one million coins in value. This is about PS200 for purchases by a third party.

EA has yet to issue a statement on the mistake. But the impact on the market will last forever. Most, if not all players are losing value, and although the market has recovered somewhat following the removal of the pack and following shortage with FUT Hero items, the loss of coins will not be able to be reversed.

Participants who managed to purchase the pack might be in the luckiest of circumstances, however it was advertised as not tradeable (meaning it couldn't be traded in the market for transfer) in the past when EA has sold packs with incorrect descriptions and they usually compensated those who bought the original pack, meaning some players could receive two FUT Hero cards in exchange for as little as 25,000 coins.

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EA Scores Own Goal as FIFA 23 Hero Pack Snafu Wipes Millions of Coins off Virtual Market

A snafu with one of FIFA 23's"Hero packs" has become quite costly after the tradeable FIFA Ultimate Team Hero product was added to the market for virtual transfers in the game with a drastically reduced cost. There was chaos as players tried to sell off their assets when their value dropped buy FUT 23 coins, trying to recover losses because the market was flooded.